Ignoring these 9 Factors could be the Reason for Low eCommerce Conversion Rate.
Mobile Friendly eCommerce Store
By providing a great user experience on smaller devices and appealing to the majority of internet users who browse websites on mobile devices, a mobile-friendly website increases conversion rates.
Easy to Navigate
A website that is simple to use improves user experience, lessens annoyance, and builds brand confidence and trust, all of which raise conversion rates.
eCommerce Store Speed
A speedy website may boost conversions, create trust, and increase customer happiness. High bounce rates, irritation, and missed sales may result from a slow website.
Show Behind the Story
Because it appeals to emotions, communicates brand values, sets the company apart from the competitors, and fosters trust with the audience, "Behind the Story" or storytelling efficiently boosts conversion rates.
Product Page Design
The success of online sales depends on the effectiveness of product pages for online retailers. A well-designed product page informs customers about the item and influences their decision to buy.
Provide Live Chat Support
An effective strategy for boosting conversion rates for eCommerce companies is live chat assistance. Conversion rates rise as a result of real-time assistance helping customers solve their problems and feel confident about their purchases.
In order to provide clients with a seamless and simple checkout experience, payment flexibility is crucial. Offering a variety of payment options can increase the conversion rates for eCommerce by taking into account the unique demands and preferences of each customer.
When a customer learns that a product has been used or purchased by others, they are more likely to think favourably of it themselves. Consumer behaviour is greatly influenced by social evidence, which also considerably boosts e-commerce conversion rates.
Offering guest checkout is an important option to consider as it can increase conversion rates, increase visitor traffic, and improve consumer convenience.