To help you monetize your website, are you looking for the top Google AdSense alternatives or substitutes? Although AdSense is undoubtedly the most well-known brand in display advertising, it is not the only one.
You may utilize many different services to monetize your site, whether seeking something to replace AdSense or another complimentary advertising option.
In this piece, we’ll talk about why you might choose a different ad network for your website. Then, the finest alternative ad networks to AdSense will be discussed, allowing you to start monetizing your blog immediately.
I’ve compiled 10 of the top advertising platforms in one post. While others give you something a little different, such as text advertisements and contextual product suggestions, some provide a nearly 1:1 alternative for Google AdSense.
Why Use an Alternative to AdSense?
The self-management of ad units and placement is one of several factors in searching for AdSense substitutes.
These are the frequent causes:
Conditions for Eligibility
Before becoming a partner, several networks, including AdSense, require applicants to meet specific website performance goals.
To get started, you’ll need a network with less stringent approval standards if Google won’t approve your blog for an AdSense account.
Share of Revenue
Most ad networks post advertising on your website in predetermined places using an automated method. You get a portion of the commission when users interact with this advertising, such as by seeing, clicking, and making a purchase through the ad, while the network keeps the rest.
With Google AdSense, publishers get 68% of the money produced by adverts on their websites. Although this rate is competitive, several alternative networks give an even higher share. Of course, you’ll need a top-notch website with consistent, significant traffic to qualify, but if you do, it will be worthwhile.
Minimum Payout
The bare minimum of earnings required to qualify for a payment from a network is known as the minimum payout. For example, the minimum payout for AdSense is $100, which is more than some alternatives. However, if your website is newer or less popular, it can take longer than you’d want to attain $100 in earnings. Therefore, partnering with a provider that has a smaller minimum payout could be more advantageous.
Additional Sources of Income
You might want a partner network that works with AdSense on your website instead of replacing it to create an extra cash stream. As long as you adhere to the AdSense terms of service, that is acceptable.
There are other worthwhile AdSense alternative options you might explore if any of these situations apply to you. Let’s examine the top ones.
(1) Propeller Ads
A rapidly expanding company called PropellerAds offers monetization options for new and established blog sites. Popunder adverts, which run behind the active browser window and manifest themselves once this window is closed, are a trademark of PropellerAds.
Established websites can use PropellerAds, but it’s also fantastic for fresher blogs. Your account is immediately activated after setup, there is no minimum need for site traffic, and the PayPal payout threshold is only $5. The payments are made each month.
Propeller Ads can be a preferable choice for any blogger as an AdSense alternative.
(2) Taboola
One of the biggest content discovery platforms in the ad tech sector is Taboola. Publishers can expose their users to native adverts, sometimes referred to as sponsored content, through this ad network and assist them in finding information pertinent to their interests.
Taboola offers article suggestions after your content to help you monetize your website. Taboola advertisements are undoubtedly commonplace, especially on news websites.
Adsense alternatives Taboola is undoubtedly a successful revenue option if you’re okay with clickbait on your website. Still, it’s difficult to join because the minimum traffic requirement is 500,000 monthly page views.
(3) AdPushup
Publishers can use the full-stack ad revenue optimization tool called AdPushup. Some features include ad layout optimization, header bidding implementation, automated A/B testing, and Adblock recovery.
The AdPushup ad ops team handles all the labor-intensive operations and inventory management responsibilities. In addition, they have partnerships with major ad networks and exchanges, including Google AdX, AppNexus, Rubicon, and OpenX, among others, in the demand-partnership space.
300+ publications, including CNET, the Deccan Chronicle, NDTV, and others, rely on AdPushup because it is a Google Certified Publishing Partner.
(4) Monumetric
A blogger-focused advertising network called Monumetric (formerly The Blogger Network) ensures the ads that appear on your website are of the highest caliber and relevant to your visitors. They do this, in part, by speaking with their clients directly, and they offer support when required.
With Monumetric, you are paid when visitors view the advertisements on your pages rather than when they click them. The company uses a cost-per-impression approach rather than a cost-per-click strategy. Monumetric compensates for impression revenue being less than click revenue by serving highly tailored advertisements.
The four tiers of monetization plans offered by Monumetric, which are based on monthly pageviews, raise your degree of support as your site grows. While there is a minimum requirement of 10,000 page views per month to be accepted, this criterion is lower than some other networks on our list and can be met by medium-sized blogs. Also, take note that websites with less than 80,000 monthly visits must pay a setup cost of $99 upfront.
(5) AdRecover
Over 26% of Internet users in 2019 used ad blockers to avoid seeing advertisements. Why is that relevant? Because Adrecover is an advertising network that specializes in assisting you in monetizing users with ad blockers on your website.
This is accomplished by providing ad content that loads quickly, is user-friendly, and is ad blocker-compliant.
AdBlock, for instance, takes part in the Acceptable Ads program, which outlines the requirements that ads must satisfy to get past the ad blocker. AdRecover’s advertising meets these criteria. Thus, some ad blockers, but not all, will still permit them to run.
These three ad blockers are all supported by AdRecover:
- AdBlock
- AdBlock Plus
- Crystal
You must have at least 10,000 ad-blocked pageviews each month to sign up for AdRecover. That implies that you’ll probably need 40,00 – 50,000 monthly page views based on ad block usage.
(6) Adversal
A self-serve platform for native ads is called Adversal (the same style of ads as Taboola). You can now use native video ads, more conventional display ads, and native content.
Adversal can be a better choice if you don’t have enough traffic for Taboola because it simply needs a minimum of 50,000 monthly page views.
(7) Revcontent
Native advertisements, made to look and feel like content on your blog, are a specialty of Revcontent. These advertisements are carefully chosen to fit in with the pages of your website. Other ad forms that Revcontent provides include display, mobile, and video.
Publishers and advertisers alike praise Revcontent for its stellar clientele. Moreover, it collaborates with publishers who will probably produce a lot of ad clicks, attracting advertisers willing to pay larger commissions.
The problem is that Revcontent is pickier than Google AdSense. Your website must receive at least 50,000 monthly visits and consistently produce good material to be considered. Even if there’s a chance you won’t be accepted, Revcontent’s guarantee of better interaction rates makes it worthwhile to try. The monthly minimum payment to publishers is $50.
(8) Media.net
Contextual advertising is a leader, thanks to Media.net. Bing and Yahoo operate the platform, and publishers and advertisers frequently turn to it as an alternative to AdSense. As a result, you can anticipate making the same amount of money through Media.net’s native and display advertisements for desktop and mobile as you would from AdSense.
As with any AdSense substitutes, be mindful of Media.net’s requirements for acceptance. Your blog needs excellent content and a tidy, polished layout to be accepted. Your traffic source is also important: You must have the bulk of your visitors from the United States, United Kingdom, and Canada to use Media.net.
They are a direct rival to AdSense. But be warned that they have a reputation for canceling accounts without explaining. As a result, if you use them, read all the guidelines and abide by them.
(9) PopCash
PopCash is a well-known popunder advertising network, as the name would imply. However, the pushy nature of popunder advertising makes them a questionable choice for your website.
PopCash provides quick approvals, daily payments, and a $10 minimum payment, so you can start making money immediately.
While the advertisements are popunders, PopCash has internal and external monitoring procedures to ensure they are safe and malware-free.
(10) AdThrive
Another well-liked ad network that looks out for its bloggers is AdThrive. To guarantee that your blogging site only displays adverts for great products by exceptional firms, this cost-per-impression network collaborates closely with publishers and advertisers. In addition, the AdThrive team will assist you in choosing the best locations for your advertising and will work with you to develop a monetization strategy.
However, the best reason to sign up with AdThrive may be its payment guarantee, which ensures that you will always be paid in full and on time. Even if AdThrive doesn’t pay its advertisers on time, its 75 percent payout goes directly to publishers.
All of this indicates that AdThrive is not suitable for new bloggers. It requires at least 100,000 pageviews per month, most of which must originate from the United States. But established bloggers ought to think about using this service. Direct deposit and PayPal both have a $25 minimum payout requirement.
Final Words About AdSense Alternatives
Top-notch AdSense alternatives or substitutes will assist you in securing a different source of income that can encourage you to write more blog posts and help defray the expense of maintaining your website.
Don’t choose the first ad network you test when choosing an ad network. A few possibilities should be tested over a predetermined time, after which you should decide which ones produce the most passive money while maintaining a positive user experience. Of course, it’s acceptable to approach things differently; you are not required to use Google.